Partners: A finance blogger + a SaaS founder
Challenge: Needed revenue growth without relying on ads
Goal: Generate $50K from a single JV webinar
Strategy
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Step 1: Designed a co-hosted webinar on “Passive Income with SaaS Tools.”
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Step 2: Promoted cross-audiences—blogger emailed 10,000 subs, founder shared with 20,000 X followers.
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Step 3: Provided a premium upsell ($497 course) with a 50/50 revenue split.
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Step 4: Sent automated follow-up emails with summaries and links, increasing conversions.
Results
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Attendance: 1,500 registrations; 800 live viewers
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Revenue: 100 course sales × $497 = $50,000 total ($25K each)
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Growth: Additional 2,000 subscribers combined + stronger foundation for future JVs
Key Takeaway: Joint ventures transform networks into revenue-generating assets. The success affirms: “Opportunities abound in collaborations.”
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